March Membership Breakfast - Sales Optimization

Igniting Sales Team Performance

Presented by: Kenneth L. Di Bella, Chief Executive Officer, SuccessImperatives, LLC

New Members will be introduced.

Companies throughout the world have had to deal with challenges with sales team performance:  “The average turnover rate of sales personnel in the U.S. is 26% and there are 20 million salespeople just in the top 30 direct-selling corporations. If you estimate each person’s salary at $50,000, and if it costs 38% of that to fire someone and hire someone new, you’re talking about billions of wasted dollars. Good strategy, good sales management and good training can reduce those costs significantly.         Wall Street Journal/Market Watch June 28th, 2013

So, if it seems as if you’ve tried everything but continue to wrestle with an underperforming sales team and can’t seem to find the solution, you are not alone!!! Join us on March 12th to learn about a refreshingly new approach that is guaranteed to increase revenue and profits while solving these challenges permanently.

 Ken Di Bella is a nationally recognized authority on personal growth, business development and executive training that has developed a proprietary approach to sales team management that will turn the Pareto Principle (80/20) in your favor. Ken is a dynamic and insightful speaker who has lived the very challenges for which he now has meaningful solutions. Ken has trained business development professionals and executives from companies the likes of Continental Telephone Company, New York Life Insurance Company, ATT, MedImpact, Travelers Insurance Company and a host of other companies and associations. Ken, at the age of 22 became the #1 salesperson among a national sales force of better than two thousand Life, Health and Financial Planning Services professionals for the Travelers Insurance Company. He took the experience received at the Travelers along with a healthy dose of passion and the skills he developed to Sanus Texas Health Plan Health Maintenance Organization a division of The New York Life Insurance Company. While there, he crafted a sales team that took that organization to unprecedented levels of sales success. Ken was selected to lead two healthcare organizations in need of turn-around and was successful in positioning those organizations for significant organic growth which lead to successful acquisitions by Fortune 200 healthcare companies.
“Experience that leads to a solution”
His better than forty years of successful business development, grass roots, managerial and executive business experience, spanning entrepreneurial, mid-cap and Fortune 1000 companies has provided Ken the launch pad for asking the question, “what causes the seemingly endless problem of sales team underperformance?" That question begged the somewhat deeper question to why it happens and the logical follow-up, how can this situation be addressed. After devoting thousands of hours of research into the development of sales teams Ken developed the following:
(S.T.O.P) Sales Team Optimization Programs
(S.T.A.R.T.) Sales Team Assessment, Recruiting and Training System
Ken will share insights as to how each of you can implement these ideas into the daily management of your current sales teams to ensure the future success of your company. Organizations: The CEO Project, American Marketing Association, SPBA, SIIA and HCAA.